Positioning: The Battle For Your Mind (Summary & Critical Review)
Have you ever wondered why Apple, Google, Microsoft, Amazon, etc. are so memorable? There are countless brands, but only a few of them stick in the minds of consumers. It …
Marketing
Building A Story Brand Summary And Review
Building A Story Brand by Donald Miller helps businesses bring clarity in their messaging using the power of storytelling and thus allows companies to connect more with their customers. Who should read this …
The 1-Page Marketing Plan Summary, Review, And Infographic
In The 1-Page Marketing Plan by Allan Dib, you’ll learn how to turn your cold prospects into customers. And then those customers into a tribe of raving fans using the power of Marketing.
Brandwashed Summary, Review, Quotes, And Takeaways
In Brandwashed, Martin Lindstrom discusses how the people are brainwashed right from when they are in the womb and how smart marketer use sneaky tactics to persuade us or make us addict so that we spend more money on them.
All Marketers Are Liars Summary & Review
All Marketers Are Liars by Seth Godin explains why marketers must be good storytellers. It also teaches why marketers or brands should sell through real stories that people already believe in.
