Positioning: The Battle For Your Mind (Summary & Critical Review)
Overview: Al Ries and Jack Trout explain the concept of positioning in marketing. This book shows how to create a unique position in the minds of customers and how to …
Overview: Al Ries and Jack Trout explain the concept of positioning in marketing. This book shows how to create a unique position in the minds of customers and how to …
Never Split The Difference by Chris Voss is a guide to mastering high-stakes negotiations with practical techniques that anybody can master with practice and apply in real life scenarios. Never …
The Moral Animal by Robert Wright discusses evolutionary psychology and investigates whether our genes have made us the way we are today, or is it our conscience that helped us …
How To Not Die Alone by Logan Ury is a definitive guide for finding true love or choosing the right partner while dating and building a great relationship for the …
The Behavioral Investor by Daniel Crosby dives deep into the psychology of investing and talks about biases, fallacies, and various other factors that impact the choices while investing. The Behavioral …
Cleaning Up Your Mental Mess by Dr. Caroline Leaf puts stress on how mental health problems are at zenith these days and why everybody should learn about neuroscience and master …