Positioning: The Battle For Your Mind (Summary & Critical Review)
Overview: Al Ries and Jack Trout explain the concept of positioning in marketing. This book shows how to create a unique position in the minds of customers and how to …
Business
Never Split The Difference Summary And Review
Never Split The Difference by Chris Voss is a guide to mastering high-stakes negotiations with practical techniques that anybody can master with practice and apply in real life scenarios. Never …
Never Lose A Customer Again Summary And Review
1-Line Summary: Never Lose A Customer Again by Joey Coleman teaches you how to build a long-term relationship with customers by providing a delightful experience and never losing them. Never …
Building A Story Brand Summary And Review
Building A Story Brand by Donald Miller helps businesses bring clarity in their messaging using the power of storytelling and thus allows companies to connect more with their customers. Who should read this …
That Will Never Work Summary, Quotes, And Review
1-Line Summary: That Will Never Work by March Randolph discusses the journey of Netflix from selling DVDs on a rental basis to having millions of subscribers on a monthly subscription. …
The New One Minute Manager Summary, Quotes, And Review
1-Line Summary: The New One Minute Manager Summary discusses how you can ensure the growth of an organization by focusing on both the people and results by using 1-minute simple techniques. The …